EXPERIENCE
Game-day Social Media
Winnipeg ICE WHL Hockey Team
• Created marketing and social media content, including copy, graphics and photos, to enhance fan
engagement during games and maintain a dynamic online presence.
• Developed video content and reels, contributing to a lively online community across Facebook, Instagram,
X, and TikTok.
• Engaged with fans during the game, gathering valuable content for immediate posting during intermission
or events.
• Led internal and external communications to assist in the coordination of events; resulting in seamless
execution of in-game promos.
• Coordinated activities and performed live interviews for social media.
Communication and Digital Marketing Intern
Burnbrae Farms
• Designed and formatted content, videos, and graphics to promote a create a brand persona for the business,
contributing to a visually appealing and cohesive marketing strategy.
• Created engaging content for sharing on social media, maximizing online presence and audience
engagement.
• Resolved customer complaints promptly, using active listening and problem-solving skills to ensure a
positive customer experience.
• Created engaging and on-brand copy for company social media platforms, driving audience engagement
and enhancing online presence.
• Demonstrated adaptability by learning new skills such as serving and cooking, showcasing a proactive
approach to skill development and a tolerance for ambiguity.